Home Staging is the art of presenting and showing a house in the best way possible and this means taking into consideration every single detail. As a result, when you place your house on the market, its commercialization will be much easier. This real estate sale technique is extremely simple as it only implies enhancing a product so as to make the most of it and get a better price for it. Let us imagine the shop window of a perfume shop: don´t you think that a beautifully and exquisitively wrapped and presented perfume will stand out against one which is poorly presented? This basic principle in marketing is nowadays applied to real estate and there are even companies which offer and carry out Home Staging and therefore improve the aspect of a house so as to sell or rent it and draw more profit from it.

IMPROVING A HOUSE IN ORDER TO SELL IT OR RENT IT

The aim of Home Staging is to enhance and improve a house hence, making it more appealing so as to draw more profit from it. This is not always an easy task. On the one hand, the house must be beautifully decorated and on the other hand, every small detail must be taken into account. The aim of all this is to make a very good impression on the client. Very often the deal can fall apart if things are not as they should be. A trivial example can be a drawer that does not shut properly, an eneven piece of furniture and maybe even a badly fixed baseboard. A Home Staging professional takes care of all these details so as to enhance the client´s house as much as possible.

A PRACTICE ON THE RISE

In Spain, Home Staging is becoming more and more in demand, and as a result, companies which offer this possibility have started to appear. The commercialization of Home Staging began in the Unites States in the 70´s. These companies find ways to enhance a house and give it a breath of fresh air so that it creates a better impression. A modern and cosy decoration can greatly improve each room. In this blog we have already written about how to arrange and tidy your living room; we have also mentioned the children´s room, as well as how to make your home more cheerful by means of light. These three examples are what Home Staging will take into account. The house can get a better price if it has a reasonable and sensible layout of the space and adequate furniture. Commercial videos and good photographs will undoubtedly help.